Lead411 Pricing: Plans and Costs [2025]

Lead411 is a B2B sales intelligence and lead generation platform that provides businesses with verified contacts, company insights, and intent signals. This intelligence platform helps sales, marketing, and recruiting teams reach the right prospects and improve conversion rates. 

Users need to understand Lead411’s pricing structure, as its subscriptions operate on a credit-based model that varies in scale, features, and integrations. The official Lead411 website does not clearly display explicit pricing for any subscription. The UI (User Interface) of Lead411 shows variations in monthly and annual subscriptions, which makes it complicated for users to understand and compare different pricing plans.

The pricing plans of Lead411 include a 7-day free trial, Spark, Blaze, and Ignite plans. Spark and Blaze plans are offered on both monthly and annual basis.

What are the pricing plans of Lead411?

The pricing plans of Lead411 include a Free Trial, Basic Plus Unlimited, Pro with Intent Data, Enterprise Limited, and an Unlimited plan.

Free Trial

Lead411 offers a 7-day free trial that allows new users to test the platform’s features before committing to a paid subscription. This seven-day trial provides 50 free exports along with access to verified email addresses, direct phone numbers, advanced search filters, extensive employee and company data, and up-to-date company information.

The Chrome extension is available in a basic form, which allows users to prospect on web pages and LinkedIn. This free access is ideal for individual representatives, freelancers, and small teams who want to validate whether Lead411’s data quality and workflow align with their prospecting style.

Spark   

The Spark Plan is Lead411’s most popular paid option, available in both monthly and annual formats. When billed monthly, the Spark Plan costs $49 per month and includes 1,000 exports per month. When billed annually, it costs $490 per year, which averages about $40.83 per month and offers a total of 12,000 exports per year. Both versions of this plan provide verified emails, direct phone numbers, advanced search options, detailed company and employee data, CRM customizations, access to the Chrome extension, and company news updates. Additionally, users benefit from Bombora Intent Data (which helps identify buyer intent), direct email outreach capabilities, and an AI-powered search assistant. The Spark Plan is designed for professionals and teams who need consistent access to verified contact data and engagement tools throughout the year.

Blaze

Lead411 offers the Blaze Plan, which also comes in monthly and annual formats but requires custom pricing. The Blaze Plan is aimed at larger teams or businesses requiring more than 1,000 exports per month. It includes all features from the Spark Plan, such as verified contact details, intent data, advanced search functionality, and CRM integrations.

On the annual plan, Blaze users can enjoy increased or even unlimited export limits, depending on their requirements, along with access to Bombora Intent Data and all premium tools Lead411 provides. This plan is ideal for enterprises or agencies managing large-scale lead generation and sales operations.

Ignite

The Ignite Plan of Lead411 is available only as an annual subscription and also follows a custom pricing model. It focuses on delivering “hot leads” and improved functionality for businesses looking to target their outreach more effectively. The Ignite Plan includes flexible export limits per year, Bombora Intent Data, and all of Lead411’s advanced features such as verified emails, direct dials, detailed company insights, and AI-assisted searches. It is designed for companies that prioritize lead quality and advanced targeting capabilities in their sales intelligence strategy.

Comparison table of Lead411 pricing plans

What are the Lead411 credits?

Lead411 credits are the units that measure the number of contacts or company records a user can export from the Lead411 platform. A single credit represents one export of a contact record, which includes verified information such as professional email address, direct phone number, and associated company details into users' CRM software or spreadsheet. One credit export includes a direct B2B dial number in the same contact credit, but multiple contacts in a company export are equivalent to multiple credits.

Lead411 allows users credit rollovers on all subscription plans as long as their subscription remains active. Any unused credits at the end of a billing cycle are transferred to the next cycle, while the credits expire if the subscription is cancelled or payment is overdue. Basic Plus Unlimited Plan offers 2,400 annual credits, like exporting 200 contacts in one month, resulting in 2,200 credits left to use throughout the year. Pro with Bombora Intent Plan gives 500 credits per month, so 300 exported credits mean the remaining 200 credits roll over into future months as long as the subscription is valid. The Unlimited plan of Lead411 provides enterprises with unrestricted access to verified contacts, advanced intent data, and seamless integrations for large-scale prospecting.

What are the additional costs and add-ons of Lead411?

The additional costs and add-ons of Lead411 depend on the number of credits, number of features, export volume, and additional add-ons like Bombora intent data. The extra cost applies to additional exports after the plan reaches its limit, which are priced at $0.50 per export for the Basic plan, $0.40 per export for the Enterprise plan, and $0.44 per export for the Pro with Intent Data plan. The additional add-ons allow users to access data even after they have consumed their subscription limits. The Free plan charges for additional exports after 50 free credits, while paid plans such as Basic Plus Unlimited and Pro with Intent Data allow additional purchases once their respective credits are used.

Other add-ons of Lead411 include premium integrations and advanced workflows, such as deeper API usage and additional users for teams that need higher scalability beyond the standard plan limits. Enterprise Limited and Unlimited tiers bundle these features, but in lower tiers, advanced integration requires upgraded pricing. Pro, Enterprise, and Unlimited plans include custom onboarding, professional support, and dedicated account management that increase user engagement, training, and long-term success. Users have to request these features as an add-on at an additional cost for smaller plans.

Lead411 also provides Bombora intent data, which is included in Pro and Enterprise tiers but as an optional feature on lower-level plans that require an upgrade to access intent signals.

Customers who require additional credit limits or premium features on the Basic plan pay additional costs, which are not included by default. Enterprise Limited or Unlimited plans include most add-ons, which are bundled with the customized pricing.

What are the user reviews of Lead411's pricing?

The user reviews of Lead411’s pricing are mostly positive, and many users state that the platform delivers strong value for money compared to other sales intelligence tools like ZoomInfo and LeadIQ. The reviewers of Lead411 have also mentioned that its Basic Plus Unlimited plan is affordable, and its higher-tier subscriptions, such as Pro and Enterprise, are scalable. Some users note that additional export costs add up when the credit limit exceeds, so its higher-tier plans are more suitable for growing teams.

This review on Capterra shows that Lead411 is a user-friendly platform at a competitive price. It is affordable for growing businesses and allows teams to become productive quickly and contribute to revenue growth.

Lead411 Reviews

This review on G2 mentions Lead411’s reliable customer support and shows that their responses are fast, personalized, and also include helpful resources like videos for easy navigation. It shows the B2B platform is flexible, which adjusts plans to meet users' needs to add more value to the service.

Customer Support is 100% spot on

How does Lead411 work?

Lead411 works by collecting millions of company professional profiles, verifying contact details such as emails and direct phone numbers, and integrating them with firmographic and technographic data. This B2B prospecting platform allows users to apply advanced filters such as company size, technologies used, location, job title, and revenue to create highly targeted prospect lists.

Lead411 uses a combination of machine learning, human verification, and real-time email validation to provide accurate and up-to-date contact data. This sales intelligence tool also integrates real-time triggers that include funding announcements, leadership changes, hiring trends, and intent data powered by Bombora to help sales teams reach out to the right decision-makers.

This B2B data provider allows users to export prospects’ contacts directly into CRM platforms like Salesforce, HubSpot, and Zoho. It also offers a tool, Reach, for campaign management with features like email and SMS automation and follow-ups. Advanced tiers of Lead411 provide API access, custom onboarding, and scalable integrations to help large teams in managing complex workflows.

What are the features of Lead411?

The features of Lead411 include a verified contact database, lead builder and search, integration capabilities, data enrichment, and cleaning and mobile user support to help businesses find, engage, and convert high-quality prospects with accuracy and efficiency.

The main features of Lead411 are described below.

  • Verified contact database: Lead411 provides millions of verified B2B contacts with professional emails, direct phone numbers, and company insights. These company insights include firmographics and technographics such as revenue, employee count, and location. It also gives users access to extensive verified information for outreach to users.
  • Lead builder and search: This sales intelligence platform provides advanced search filters and organizes leads by job title, seniority, industry, revenue, company size, geography, technology, and growth signals to create precise and targeted prospecting lists.
  • Integration capabilities: Lead411’s sales intelligence integrates more than 25 CRMs and sales marketing tools like Salesforce, HubSpot, Zoho, Pipedrive, Outreach, and Salesloft for efficient data integration and campaign management.
  • Real-time alerts and sales intelligence: Real-time trigger alerts on business events such as funding announcements, leadership changes, hiring trends, and intent signals powered by Bombora are provided by this B2B sales intelligence tool to help users reach prospects at the right time.
  • Data enrichment and cleaning: This B2B platform enriches and updates CRM records such as contact details, verified phone numbers, and fresh company data, which cleans outdated records to maintain accuracy and reduce bounce rates for marketing campaigns.
  • Reporting and dashboards: Lead411 offers dashboards and reports to track credits, exports, campaign performance, and user activity to help business managers monitor productivity and ROI (Return on Investment).
  • Intent and lead scoring: This sales intelligence allows users to assign scores to leads, which are based on buying intent, triggers, and engagement. It allows teams to prioritize outreach and focus on high-potential prospects.
  • Unlimited search and export plans: Lead411’s higher-tier subscriptions provide unlimited searches and exports, which removes credit restrictions for organizations that need continuous, large-scale prospecting without limitations.
  • Mobile user support: Lead411’s mobile-friendly interface and Chrome extension allow LinkedIn prospecting and company website research, which give users real-time updates from any device.
  • Sales engagement tool “Reach”: This sales engagement tool of Lead411, “Reach,” allows users to run email, phone, and SMS campaigns directly from the platform with built-in cadences, task management, and detailed engagement analytics.
  • Custom onboarding and support: This B2B platform has Enterprise and Unlimited subscriptions, which offer personalized onboarding, training sessions, and dedicated account management to improve engagement and long-term success.

BookYourData is the best Lead411 alternative

Bookyourdata is your new data provider

BookYourData is the best alternative to Lead411 because of its flexible, pay-as-you-go pricing model without subscription commitments. The pricing plan of BookYourData starts at $99 for 250 credits, offers volume discounts, and the credits never expire. This B2B sales tool provides over 250 million contacts with 97% accuracy, real-time email verification, and extensive filtering options for precise targeting.

Features

  • More than 250 million verified B2B contacts worldwide with 97% guaranteed accuracy.
  • Pay-as-you-go model with no long-term contracts.
  • Advanced lead building with over 100 filters, which include industry, job title, company size, revenue, geography, and technographics.
  • Direct access to professional emails and phone numbers with instant download.
  • Data exports available in CSV or Excel formats.
  • A global database that is updated in real time for fresh and accurate business information.
  • Option to purchase custom-built lists in bulk for niche target marketing.
  • User-friendly interface, which is designed for quick searches and instant results.

Pricing

  • Free Pack: BookYourData provides a free trial option that allows users to explore the platform’s database, test search filters, and review sample data before making a purchase.
  • Pay-As-You-Go Pack: This paid plan starts at $99, which allows users to buy contacts individually with pricing that starts at $0.40 per contact, with discounts for higher volumes. It requires no subscriptions or contracts, which gives businesses flexibility and cost control.
Bookyourdata has robust prospects who are ready to buy today

More alternatives to Lead411

More alternatives to Lead411 include ZoomInfo, Apollo.io, and Cognism. These Lead411 competitors provide different pricing models, database coverage, and advanced features that allow businesses to choose based on their size, budget, and prospecting needs.

ZoomInfo

ZoomInfo

ZoomInfo is a go-to-market intelligence platform that offers enterprise-level B2B data, automation, and sales tools, which are designed for large organizations that need more data coverage, scalable integrations, and AI-driven workflows for sales, marketing, and recruiting solutions, all at one platform. 

Features

  • Access to over 235 million professional contacts and 100 million company profiles across global markets.
  • AI-powered sales intelligence with firmographics, technographics, and intent data.
  • Conversation intelligence that builds sales pipelines, tracks engagement, and enhances sales performance.
  • Advanced integrations with CRMs and marketing automation platforms such as Salesforce, HubSpot, Marketo, Outreach, and Salesloft.
  • Workflow automation tool for email, phone, and social campaigns.
  • Dashboards and reporting tools to monitor pipelines, campaigns, ROI, and team productivity.

Pricing

The pricing plans of ZoomInfo are listed below.

  • Lite plan: It is a free plan that is designed for individuals or small businesses. It provides basic access to B2B contact data with up to 10 contact downloads per month.
  • Professional plan: This entry-level paid plan costs $14,995 annually, which includes database access, verified contacts, and list-building tools for targeted outreach.
  • Advanced plan: This paid plan costs $24,995 annually and offers all professional plan features in addition to intent data, organizational charts, and technographics.
  • Elite plan: This comprehensive Elite package costs $39,995 annually and offers all advanced features with improved automation, AI-driven workflows, and enterprise-grade support.

Apollo.io

Apollo.io

Apollo.io is a comprehensive B2B sales intelligence and engagement platform that combines a global contact database with advanced sales automation tools. It is designed for sales and marketing teams to provide targeted lead generation, multichannel outreach, and workflow automation, which identifies, connects, and converts high-quality prospects.

Features

  • Global access to 275 million verified B2B contacts that include professional emails and direct phone numbers, and firmographic and technographic insights
  • More than 200 filters, such as job title, seniority, industry, company size, revenue, and technologies
  • CRM data enrichment to update and verify existing records
  • Built-in tools for email sequencing, LinkedIn automation, and direct calling for personalized outreach
  • Integrations with platforms such as Salesforce, HubSpot, Marketo, Outreach, and Zapier
  • AI-driven lead scoring and recommendations

Pricing

  • Free plan: The free plan offers limited access to Apollo’s database with 50 email credits per month, basic search filters, and restricted email sequencing.
  • Basic plan: The Basic paid plan costs $49 per month, which includes 200 email credits per month, advanced search filters, A/B testing, and standard CRM integrations.
  • Professional plan: This paid plan costs $99 per month and provides 1,000 email credits, intent data, job change alerts, and CRM integrations with Salesforce and HubSpot.
  • Organization plan: This customized plan is designed for larger teams, which offers unlimited email sequencing, advanced reporting, custom roles, and premium support.

Cognism

Cognism

Cognism is a premium B2B sales intelligence platform that specializes in global data coverage, compliance, and intent-driven insights. It is designed for revenue teams that need access to verified international contacts, GDPR (General Data Protection Regulation) compliant workflows, and advanced prospecting features.

Features

  • Access to more than 200 million verified business contacts and 30 million companies
  • Exclusive “Diamond Data” provides the highest accuracy for direct mobile numbers
  • Full compliance with global data regulations
  • Integrations with Salesforce, HubSpot, Outreach, SalesLoft, and Microsoft Dynamics
  • Real-time dashboards that provide insight into contact performance, campaign success, and ROI (Return On Investment)
  • Dedicated customer success managers, onboarding programs, and training

Pricing

  • Grow Plan: The Grow plan is designed for small to mid-sized teams, which provides access to verified business contacts and includes 3 lists of 250 contacts each, basic intent data, and standard CRM integrations to start prospecting efficiently.
  • Elevate Plan: The Elevate plan offers full access to Cognism’s database with 10 lists of 500 contacts each, advanced intent data, premium CRM integrations, and dedicated support for comprehensive sales intelligence.

What factors should businesses consider when choosing a Lead411 paid plan?

The factors businesses should consider when choosing a Lead411 paid plan are business size, lead generation needs, budget, integration requirements, and compliance needs.

Determine the company size, such as a startup, small team, or large enterprise, before choosing a Lead411 plan. Smaller businesses with limited prospecting needs benefit from the Basic Plus Unlimited plan, while larger organizations with higher volume needs should buy the Enterprise or Unlimited tiers.

Identify how many contacts sales and marketing teams of a business require for outreach monthly or annually. Lead411 subscription plans include limited credits with additional costs for extra contacts, and unlimited exports in the higher tier. Users need to align their prospecting volume with the right plan to avoid overspending or running out of credits.

Compare Lead411’s monthly and annual subscription costs, as annual billing offers discounts while monthly plans provide flexibility in budgeting and commitment. Make sure the chosen paid plan of Lead411 delivers a strong ROI (Return on Investment) without exceeding the budget.

Check team workflows before considering CRM platforms like Salesforce, HubSpot, or Outreach, as Lead411 offers different levels of integration for these platforms. Higher tiers provide API access for automated workflows, but lower-tier plans need add-ons.

Consider subscription plans carefully to see if Lead411’s tiers support GDPR, CCPA, and other data protection standards. Compliance is important for enterprises that handle international leads, which reduces the risk of non-compliance penalties.

How does Lead411’s pricing compare to other B2B data providers?

Lead411’s pricing compared to other B2B data providers is affordable for smaller teams, but not as flexible as the pay-as-you-go model offered by BookYourData. Lead411 offers a credit-based subscription approach, BookYourData provides flexible, lower-cost options, while ZoomInfo is a high-cost enterprise platform.

Lead411 and BookYourData differ in pricing models and data access. Lead411 uses a subscription-based model with tiered plans, while BookYourData follows a pay-as-you-go model with no contracts, so BookYourData is more flexible and cost-efficient for businesses with smaller prospecting needs.

Lead411 is more affordable and offers flexible subscription tiers, which make it ideal for small to medium-sized businesses and growing sales teams. ZoomInfo is an enterprise-level platform, and pricing starts much higher at $15,000 annually.

Is Lead411's pricing suitable for small businesses?

Yes, Lead411’s pricing is suitable for small businesses as it offers affordable plans like Basic Plus Unlimited starting at $75/month annually, which provide verified data and CRM integrations at low costs.

Can Lead411 replace Lusha as a cost-effective LinkedIn prospecting tool?

Yes, Lead411 can replace Lusha as a cost-effective LinkedIn prospecting tool, as it provides a Chrome extension for LinkedIn prospecting for business, recruiters, sales, and marketing individuals who seek accurate contact data. The comparison between Lead411 and Lusha shows that Lead411 offers more comprehensive B2B data, while Lusha focuses on quick and easy prospecting.

How reliable is the data in Lead411's B2B contact databases?

Lead411’s data is highly reliable, as it includes verified emails, direct dials, and Bombora intent signals. This platform refreshes its B2B contact database regularly to reduce email bounce rates and make sure sales teams connect with relevant prospects.

Is Lead411 a better value-for-money option than BookYourData for B2B lead generation?

No, Lead411 is not a better value-for-money option than BookYourData for B2B lead generation because BookYourData offers a pay-as-you-go model with no subscriptions, while Lead411 requires credit-based plans. BookYourData delivers more flexibility and lower costs for businesses, which helps to generate high-quality, targeted leads.

What is the difference between Lead411 and Apollo.io?

The difference between Lead411 and Apollo.io is that Lead411 focuses on verified B2B data, intent signals, and sales triggers through subscription plans, while Apollo.io combines a large contact database with built-in outreach tools like sequencing, LinkedIn automation, and a dialer.

What payment methods does Lead411 accept?

The payment methods lead411 accepts are major credit cards such as Visa, MasterCard, American Express, digital wallets like Apple Pay, Google Pay, and online payment services like PayPal. It also offers invoicing options for enterprise customers under custom agreements.

Which industries does Lead411 cover in its database?

The industries Lead411 covers in its database are technology, healthcare, finance, manufacturing, retail, professional services, and education. It offers verified contact data across both enterprise and market companies.

Does Lead411 provide data on small and medium-sized enterprises (SMEs)?

Yes, Lead411 provides data on small and medium-sized enterprises (SMEs) and also includes large enterprises, which allows users to target decision-makers across different company sizes and markets.

How often does Lead411 update its database?

Lead411 updates and verifies its database at least every 90 days to maintain a 96% accuracy rate. This regular update cycle guarantees accuracy, reliability, and removes outdated records for its users.

How does Lead411 compare to other cold email software in terms of deliverability and lead quality?

Lead411 compares to other cold email software in terms of deliverability and lead quality by providing verified emails and direct dials, which reduce bounce rates and improve prospecting efficiency to provide higher-quality leads for campaigns.

What types of data can Lead411 enrich?

The type of data Lead411 enriches includes CRM records with verified emails, direct phone numbers, firmographics, technographics, and intent signals to guarantee data accuracy and remove errors in existing records. Data enrichment is important for sales and marketing teams for efficient prospecting.

Can Lead411 be used alongside other market intelligence tools to improve lead targeting?

Yes, Lead411 can be used alongside other market intelligence tools to improve lead targeting, as it integrates with platforms like Salesforce, HubSpot, Outreach, and ZoomInfo. This integration makes Lead411 a strong addition to other intelligence tools for better targeting and prospecting.

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