Top 21 Free Sales Tools to Grow Your Business in 2025

Sales tools are software or platforms that help businesses manage their sales processes, improve communication, and enhance productivity. Sales tools support different sales activities, including lead generation, customer relationship management, email automation, and performance tracking.

Some of the best free sales tools in 2025 include Bookyourdata, HubSpot CRM, LinkedIn Sales Navigator, Pipedrive, ZoomInfo, Salesforce Essentials, Freshsales, Mailchimp, ActiveCampaign, Trello, Slack, Calendly, Hunter.io, Google Workspace, Asana, DocuSign, Canva, Zoho CRM, and Loom.

You should consider factors such as your team’s specific needs, ease of use, integration with existing tools, and scalability as your business grows when looking for a sales tool. Look for sales tools that offer a free plan with important features to ensure they meet your requirements without extra costs.

The 21 best free sales tools for businesses in 2025 are listed below.

  1. Bookyourdata. Bookyourdata provides verified B2B contact databases for targeted outreach.
  2. UpLead. Uplead offers accurate prospect data with email verification features.
  3. HubSpot CRM. HubSpot CRM is a free CRM for managing leads, pipelines, and customer interactions.
  4. Calendly. Calendly manages to schedule meetings with automated availability checks.
  5. Signaturely. Signaturely helps with digital document signing with ease.
  6. Freshsales. Freshsales is a CRM tool with lead scoring and email tracking features.
  7. Google Sheets. Google Sheets are an important tool for managing sales data and team collaborations.
  8. Canva. Canva offers the creation of visually appealing sales materials, including posters, banners, and templates.
  9. Clockify. Clockify tracks time spent on sales activities for productivity data. 
  10. Zoom. Zoom is a reliable platform for hosting virtual sales meetings and to collaborate with teams. 
  11. Grammarly. Grammarly ensures error-free and professional communication.
  12. SalesHandy. SalesHandy is a professional sales tool that is used for email tracking, scheduling, and follow-up automation.
  13. Zapier. Zapier connects applications to automate repetitive sales tasks.
  14. Segment. Segment gathers customer data for personalized sales strategies.
  15. Hunter.io. Hunter.io finds and verifies professional email addresses quickly.
  16. FollowUpThen. FollowUpThen is an email-based reminder tool that helps you never miss follow-ups.
  17. Mailbutler. Mailbutler adds tracking and scheduling features to email inboxes.
  18. Markettailor. Markettailor automates personalized website experiences for leads.
  19. Recruit CRM. Recruit CRM helps manage recruitment pipelines and build relationships with stranger clients.
  20. Trello. Trello is a visual tool for organizing sales workflows and managing important tasks.
  21. Slack. Slack is a professional sales tool that helps sales teams communicate easily.

1. Bookyourdata

Bookyourdata

Bookyourdata is a professional sales tool that helps businesses find and connect with potential customers. Bookyourdata has a large database of verified B2B (business-to-business) contacts. Bookyourdata allows you to search for leads based on job titles, industries, or locations, which ensures your marketing efforts reach the right people.

Bookyourdata works on a pay-as-you-go system, which means you only pay for what you use, which makes it budget-friendly for small businesses. This sales tool allows users to download their contact lists in easy-to-use formats such as CSV or Excel, which makes it simple to add the data to CRM systems or email marketing tools.

Bookyourdata has robust prospects who are ready to buy today

Bookyourdata offers 10 free credits for each sign up, without any credit cards. For businesses with ongoing needs and provides bulk credit packs at discounted rates, including 1,000 Contacts/Month at $219, 2,500 Contacts/Month at $399, 5,000 Contacts/Month at $599, and 10,000 Contacts/Month at $999. The platform provides contact information and does not offer additional features such as CRM integration or advanced analytics found in other lead generation tools.

2. UpLead

Uplead

UpLead is perfect for finding accurate customer information. Its feature to verify emails means you do not waste time contacting invalid email addresses. Its easy-to-use design allows you to export data quickly and integrate it into your system.

Uplead offers detailed profiles, enriched data, and real-time email verification. Its reliability in data accuracy is a benefit, but the usage limitations in lower-tier plans are a drawback for extensive campaigns. UpLead offers several pricing plans to accommodate different business needs.

The Essentials plan is priced at $99 per month, and it includes 170 credits monthly. The Plus plan is at $199 per month; the Plus plan offers 400 credits monthly and includes additional features such as data enrichment and advanced filters.

The Professional plan is for larger teams with custom pricing and features, including buyer intent data and full API access. Each credit allows access to one contact's information, and additional credits are purchased as needed.

3. HubSpot CRM

HubSpot CRM

HubSpot CRM is a sales tool for managing customer relationships. HubSpot CRM helps you organize your sales pipeline, schedule emails, and generate leads all in one place. HubSpot’s free version is great for small teams, but as your business grows, you need its paid features. HubSpot CRM also integrates with other HubSpot tools, which gives a complete solution for managing the business. HubSpot CRM has plans to suit different business needs. The Free Plan offers basic tools such as contact management, a one-deal pipeline, and live chat, which is ideal for small teams new to CRM. The Starter Plan costs $20 per month for two users and adds features such as multiple pipelines, meeting scheduling, and email support. For more advanced needs, the Professional and Enterprise Plans include powerful tools such as sales automation, predictive lead scoring, and custom reporting designed for growing businesses with complex requirements.

4. Calendly

Calendly

Calendly automates meeting scheduling by integrating calendars and allowing clients to book at their convenience. This sales tool eliminates email back-and-forth and improves professionalism. Calendly’s basic features are free, but advanced customizations are subscription-based. Its group scheduling option is ideal for team meetings and collaborations. Calendly has both free and paid plans. The Free Plan covers basic features with one calendar integration. At the same time, paid plans, Essentials ($8-$10/month), Professional ($12-$15/month), Teams ($16-$20/month), and Enterprise (custom pricing) offer advanced customization, integrations, and analytics for various needs.

5. Signaturely

Signaturely

Signaturely makes signing digital documents simple and efficient. Signaturely’s templates and sharing options speed up contract finalization. Signaturely is free for basic usage, but heavy users need to invest in its premium plans for bulk features. It also tracks signing progress, ensuring you never miss an important document.

Signaturely provides both free and paid plans to meet different user needs. The Free Plan allows up to 3 signature requests per month, which is ideal for occasional use. The Personal Plan costs $20/month and includes unlimited signature requests along with features such as reusable templates. For teams, the Business Plan is priced at $30/month per user and offers advanced tools such as bulk sending, team management, and branding customization.

6. Freshsales

Freshsales

Freshsales combines CRM and sales management tools, offering email tracking, lead scoring, and contact management. Freshsales AI-generated information improves decision-making, but advanced analytics are part of premium packages. Its mobile application allows sales teams to work on the go and keeps them productive every time. Freshsales provides a range of plans to suit different business needs. The Free Plan includes basic CRM features such as contact management and email tracking. The Growth Plan, at $18/user/month (billed annually), adds lead scoring and workflow automation. The Pro Plan, priced at $47/user/month (billed annually), includes advanced features such as multiple sales pipelines, AI-driven insights, and detailed reporting. For large organizations, the Enterprise Plan, at $83/user/month (billed annually), offers custom modules, advanced analytics, and dedicated account management.

7. Google Sheets

Google Sheets

Google Sheets is a complete solution for tracking sales data and collaboration. It provides real-time updates and sharing, which is ideal for teams. The tool lacks automation, but its combination with other Google tools, such as Google Docs, increases productivity. Additional features, such as Apps Script, expand its importance for custom business needs. Google Sheets is part of the Google Workspace suite, with pricing options to fit different needs. It is free with a personal Google account and offers full access. The Business Starter plan costs $6/user/month and includes 30GB of cloud storage and basic security. The Business Standard plan, at $12/user/month, provides 2TB of storage per user and advanced collaboration tools. For $18/user/month, the Business Plus plan adds compliance features, advanced security, and 5TB of storage per user.

8. Canva

Canva

Canva makes it easy to create eye-catching and appealing presentations, flyers, and social media graphics. Its drag-and-drop interface is beginner-friendly, but you need premium components to improve your designs. The team collaboration features of Canva allow multiple users to work on designs at the same time.

Canva offers various pricing plans to meet the needs of individuals, teams, and organizations. The Free Plan provides access to thousands of templates and design elements with limited features and storage. Canva Pro, at $12.99/month or $119.99/year, offers premium tools, over 100 million stock assets, advanced editing options, and 1TB of storage. Canva for Teams, priced at $14.99/month for the first five users, is for businesses, offering shared brand kits, team folders, and priority support. 

9.Clockify

Clockify

Clockify tracks time spent on tasks, offering valuable productivity insights. Sales teams review detailed reports to manage efforts. The free features are great, but advanced reporting options need a paid upgrade. Its integration with other tools, such as Asana and Trello, allows for workflow management. Clockify provides a free plan and several paid options with advanced features. 

The Free Plan includes basic time tracking, reporting, and unlimited users. The Basic Plan, at $4.99/user/month, adds features such as billable rates, time rounding, and unlimited project templates. The Standard Plan, priced at $6.99/user/month, offers time audits, scheduled reports, and more integrations. The Pro Plan, at $9.99/user/month, includes advanced tracking, customizable exports, and labor cost tracking.

10. Zoom

Zoom

Zoom is a go-to platform for virtual sales meetings, which offers screen sharing, recording, and breakout rooms. Zoom’s reliability and scalability make it suitable for remote teams, but free sessions are limited to 40 minutes. You have to get a paid subscription for meetings longer than 40 minutes. Zoom’s webinar feature helps businesses connect with larger audiences easily. Zoom offers a range of plans for different needs. The Free Plan includes unlimited 1:1 meetings and group meetings of up to 40 minutes with up to 100 participants. The Pro Plan, at $14.99/month per user, extends group meeting durations to 30 hours, provides 1GB of cloud recording per license, and adds features such as polling and reporting. The Business Plan, priced at $19.99/month per user, supports up to 300 participants, includes branding options, and offers advanced admin tools and integrations.

11. Grammarly

Grammarly

Grammarly provides communication by checking grammar, tone, and style. Grammarly’s browser extension works with emails and documents, but major edits need manual adjustments. Its tone suggestions help users write messages according to their audience. Grammarly improves written communication by checking for grammar, spelling, and tone issues.

Grammarly’s free version picks basic mistakes; the premium version offers advanced suggestions to make your writing more professional. Grammarly provides both free and paid plans to enhance writing. The Free Plan covers basic grammar, spelling, and punctuation corrections. 

The Premium Plan, at $12/month when billed annually, includes advanced grammar, clarity, tone, and style suggestions, as well as plagiarism detection. The Business Plan, priced at $15/user/month when billed annually, is for teams and offers admin controls, team style guides, and centralized billing.

12. SalesHandy

SalesHandy

SalesHandy automates email outreach with tracking, scheduling, and follow-up reminders. SalesHandy’s analytics feature helps improve campaigns, but free users face daily email limits. SalesHandy’s templates save time for consistent and professional outreach.

SalesHandy provides free and paid plans to meet various needs. The Free Plan includes email tracking, scheduling, and up to 15 emails per day. The Regular Plan, at $9/month per user, offers unlimited email tracking, scheduling, and basic automation. The Plus Plan, priced at $22/month per user, adds features such as automated follow-ups and detailed analytics.

13. Zapier

Zapier

Zapier connects applications to automate repetitive tasks such as data entry and email notifications. Zapier manages workflows, but complex automation requires paid plans and technical knowledge. Its library of ready-to-use templates helps beginners get started quickly. Zapier offers a variety of pricing plans to meet different automation needs. The Free Plan supports up to 5 Zaps and 100 tasks per month, ideal for basic use.

The Starter Plan, at $19.99/month (billed annually), includes 20 Zaps, 750 tasks/month, and multi-step workflows. The Professional Plan, priced at $49/month (billed annually), offers unlimited Zaps, 2,000 tasks/month, and advanced features such as custom logic paths. The Team Plan, at $399/month (billed annually), is designed for businesses with 50,000 tasks/month, shared workspaces, and team management tools. 

14. Segment

Segment

Segment collects and organizes customer data and allows companies to use personalized marketing. It supports various sources, including websites, mobile apps, servers, and cloud services, and it enables data collection from platforms such as iOS, Android, JavaScript, and Node.js. Segment offers plans to accommodate various data needs. The Free Plan allows data collection from 2 sources, supports 1,000 monthly tracked users (MTUs), and provides core API access. The Team Plan, starting at $120/month, includes 10,000 MTUs, advanced integrations, custom audiences, and access to more destinations. The Business Plan, with custom pricing, is for enterprises and offers features such as advanced governance, unlimited MTUs, and live support.

15. Hunter.io

Hunter.io

Hunter.io allows email prospecting by finding and verifying professional email addresses. The free plan is good for small-scale use, but frequent users need additional credits. Hunter.io’s bulk email search feature is perfect for larger campaigns and businesses looking for growth. Hunter.io offers flexible plans for various needs.

The Free Plan includes 25 searches and 50 verifications per month, which is ideal for light usage. The Starter Plan, at $49/month, provides 500 searches and 1,000 verifications. The Growth Plan, priced at $99/month, offers 2,500 searches and 5,000 verifications. The Pro Plan, at $199/month, includes 10,000 searches and 20,000 verifications.

16. FollowUpThen

FollowUpThen

FollowUpThen is a simple email reminder system for managing follow-ups. FollowUpThen is great for personal task management but lacks advanced CRM features for larger teams. Its compatibility with any email client makes it accessible to all users.

FollowUpThen provides plans for various business needs. The Free Plan includes basic email reminders with limited functionality. The Personal Plan, at $4/month, adds features such as recurring reminders and snoozing.

The Professional Plan, priced at $9/month, offers advanced options such as reminder reporting, file attachments, and shared reminders. The Team Plan, at $18/month per user, is designed for team collaboration, including centralized billing, reporting, and group management tools.

17. Mailbutler

Mailbutler

Mailbutler works with email clients, providing tracking, scheduling, and task management. Mailbutler’s free plan covers basics, but premium features provide greater flexibility for professional users. Its integration with tools such as Trello and Asana bridges email and project management smoothly. Mailbutler provides a range of pricing plans for different needs. The Essential Plan, which is free, includes basic email tracking, scheduling, and limited task management. The Professional Plan, at $8.95/month, adds features such as unlimited tracking, templates, and third-party tool integrations. The Smart Plan, priced at $14.95/month, offers advanced workflow automation, collaborative notes, and enhanced task management.

18. Markettailor

Markettailor

Markettailor creates personalized website experiences based on visitor data and increased engagement. Its A/B testing feature helps optimize site content for better conversions. Markettailors are effective, but smaller businesses may find it challenging to learn and master them. Markettailor provides custom pricing according to the size and needs of each business. Pricing is determined by factors such as the number of website visitors, the complexity of personalization required, and additional features such as A/B testing and advanced analytics. Smaller businesses benefit from trial periods or demo access to evaluate the platform before committing.

19. Recruit CRM

Recruit CRM

Recruit CRM manages recruitment pipelines and client relationships successfully. Its ability to manage candidate data in one place saves recruiters valuable time. Recruit CRM’s tracking and resume analyzing features save time, but smaller firms do not need its advanced functions. Recruit CRM provides various pricing plans to meet different business needs. The Basic Plan includes essential features such as candidate management and email integration, which is ideal for small teams. The Professional Plan offers advanced tools such as resume parsing, job management, and analytics. The Enterprise Plan is designed for large organizations, providing custom features, advanced security, and live support.

20. Trello

Trello

Trello is a visual project management tool for tracking sales workflows. It uses drag-and-drop cards to assign tasks. Trello is simple for small teams, but scaling requires paid features. Additional features, such as Calendar View, make it suitable for advanced project tracking. Trello offers plans for various team sizes and needs.

The Free Plan includes 10 boards per workspace, unlimited cards, and basic features such as task management and one Power-Up per board. The Standard Plan, at $5/user/month (billed annually), provides unlimited boards, custom fields, and advanced checklists. The Premium Plan, priced at $10/user/month (billed annually), adds Calendar, Dashboard, and Timeline Views, along with enhanced workspace management tools.

21. Slack

Slack

Slack manages team communication by organizing conversations into channels and allowing file sharing. Slack integrates with other tools, keeping everything in one place. Slack is easy to use, but managing too many notifications can be tricky. Businesses use Slack to improve teamwork and keep everyone connected on one platform. Slack provides plans to accommodate a range of business needs. The Free Plan includes a 90-day message history, 10 integrations, and basic file sharing. The Pro Plan, at $7.25/user/month, offers unlimited message history, unlimited integrations, and advanced search capabilities. The Business+ Plan, priced at $12.50/user/month, includes enterprise-grade features such as enhanced security, compliance tools, and priority support.

What is the importance of sales tools for a business?

The importance of sales tools for a business is that they help simplify and improve the sales process. These sales tools save time by automating tasks, including tracking leads, managing customer information, and sending follow-up emails. They also provide valuable information through data and analytics, which allows businesses to understand customer behavior and make better decisions.

Sales tools improve communication and teamwork, making it easier for teams to stay organized and work together. Sales tools help businesses close more deals and grow faster by managing workflows. They also create a better experience for customers by personalizing interactions and ensuring timely follow-ups. Sales tools are flexible, which helps businesses adapt as they grow or face changes in the market.

What are the sales tools?

Sales tools are digital platforms designed to support and optimize different stages of the sales process, including prospecting and closing deals. Sales tools allow businesses to manage operations, improve communication, and build customer relationships. These tools provide valuable information about customer behavior and sales performance, which helps businesses build strategies and achieve their business goals. Sales tools are important for improving overall sales performance in a competitive market.

What are the best Sales prospecting tools?

The best sales prospecting tools are Bookyourdata, UpLead, and Hunter.io, which are known for their reliable databases and email verification features. Bookyourdata provides targeted B2B contact lists for $99 per list and offers accuracy in lead generation.

UpLead, which starts at $99/month, combines real-time verification with accurate prospect data. Hunter.io offers a free plan with limited searches and a $34/month option for advanced features. It is excellent for finding professional email addresses but needs additional tools for CRM integration. Sales tools enhance lead quality and save time but vary in pricing for smaller businesses.

What are the best tools for B2B email marketing?

The best tools for B2B email marketing are Mailchimp, SalesHandy, and HubSpot Email Marketing. Mailchimp, with a free plan, offers up to 500 contacts and paid plans starting at $13/month and manages email campaigns with templates and analytics but has limited automation in the free version. SalesHandy, at $19/user/month, offers email tracking and sequencing, which provides detailed data but requires integration with existing CRM tools. HubSpot Email Marketing is part of its CRM, which offers free basic features and scaling with premium options starting at $90/month, which makes it a costly sales tool.

What are the best tools for email finding?

The best tools for email finding are Hunter.io, Snov.io, and FindThatEmail. Hunter.io offers email discovery and verification, with plans from free to $90/month. Snov.io, starting at $30/month, combines email finding with outreach strategies, but its interface is difficult to scroll. FindThatEmail, at $19/month, is important for email discovery but lacks advanced features for bulk operations.

What are the best tools for email writing?

The best tools for email writing are Grammarly, Mailbutler, and Flowrite. Grammarly, free with premium plans at $12/month, helps ensure clear and professional communication but is not customized for specific industries. Mailbutler, starting at $8.95/month, works with email clients to offer templates and scheduling but is expensive for small teams. Flowrite, at $15/month, creates automated email drafts to save time but does not allow much personal customization.

What are the best tools for email verification?

The best tools for email verification are NeverBounce, ZeroBounce, and Hunter.io. NeverBounce, at $0.008/email, ensures deliverability but has high costs for large lists. ZeroBounce, with pricing starting at $16 for 2,000 emails, adds spam score analysis, but it is slow for bulk checks. Hunter.io includes verification within its plans, which makes it cost-effective for regular use.

What are the best tools for CRM?

The best CRM tools are HubSpot CRM, Zoho CRM, and Freshsales. HubSpot CRM is free for basic features, with paid features starting at $50/month, and offers scalability but with minor upgrades. Zoho CRM, at $14/user/month, balances the costs and functions. Freshsales, starting at $15/user/month, integrates AI-generated data but has limited customization in its lower tiers.

What are the best tools for online meeting scheduling?

The best tools for online meeting scheduling are Calendly, Acuity Scheduling, and Microsoft Bookings. Calendly, free with paid plans starting at $8/month, is user-friendly but lacks advanced branding in its free version. Acuity Scheduling, at $15/month, offers customization but is excessive for small teams. Microsoft Bookings, part of Office 365, is cost-effective for users but less attractive for new users.

What are the best sales tools for calling and conversational intelligence?

The best tools for calling and conversational intelligence are RingCentral, Aircall, and Chorus.ai. RingCentral, starting at $19.99/user/month, combines VoIP with team messaging but is overloaded with features. Aircall, at $30/user/month, focuses on ease of use but has limited integrations in the base plan. Chorus.ai, with custom pricing, is an expert in call analysis and insights but is expensive for small businesses.

What are the best free tools for screen recording and video marketing?

The best free tools for screen recording and video marketing are Loom, OBS Studio, and Canva Video Editor. Loom is free, but premium plans start at $8/month. Loom manages recording and sharing but has limited editing features. OBS Studio is entirely free and highly customizable, but it has a narrow learning curve. Canva Video Editor, included in Canva’s free plan, is user-friendly for creating videos but lacks advanced editing tools.

What is the best data enrichment tool?

The best data enrichment tools are Bookyourdata, Clearbit, and ZoomInfo, each tool offers unique features to enhance business data. Bookyourdata is an expert in updating and verifying existing contact information, which provides accuracy for outreach campaigns. Clearbit, with plans starting at $99/month, enhances data with firmographic and demographic details. ZoomInfo, with custom pricing, provides in-depth information about prospects’ professional profiles, helping businesses focus on their sales strategies. Data enrichment tools improve lead quality, targeting, and managing sales processes and offer a competitive edge in decision-making.

How do you choose the best sales tool for your business?

Choosing the best sales tool for your business involves a step-by-step approach according to your specific needs. Identify your sales goals, such as better lead generation, follow-up automation, or team collaboration. List the key features you need, such as CRM, email automation, or analytics. Research tools that match your needs, check reviews, and see if they work well with your current systems. Keep your budget in mind and ensure the pricing. Use free trials or demos to test how easy the tool is to use. Pick a sales tool that can grow with your business.

What are the top features to consider in sales management tools?

The top features to consider in sales management tools are contact management for organized customer data, pipeline tracking for visibility into sales progress, and automation for managing tasks. Reliable analytics, smooth integrations, user-friendly interfaces, and scalability are also important for improving productivity and collaboration for business growth.

How to choose the best tool that integrates with your CRM easily?

To choose the best tool that integrates with your CRM, start by identifying your CRM platform and its supported integrations. Look for tools designed to complement your CRM, having features such as smooth data syncing and compatibility. Evaluate the sales tool’s integration process by checking user reviews and setup guides for ease of implementation.

Use free trials to test and ensure smooth data flow and minimal distractions. Choose sales tools with helpful customer support to quickly solve any integration issues. Check if the tool is affordable and grows with your business in the long run.

What is the difference between a tool and software?

The difference between a tool and software is in their scope and application. A tool refers to a specific application or function designed to accomplish a single task or solve a particular problem, such as a CRM tool or email marketing tool. A tool is part of a larger software. Software is a broader term that includes a collection of programs, applications, and tools designed to perform multiple functions or tasks. Software is more comprehensive and includes a collection of tools within it to address various needs, such as an all-in-one CRM system. Sales tools are specialized and focus on one aspect of the business, and software combines multiple tools to handle difficult workflows.

Is CRM a tool or software?

CRM is a software. Customer Relationship Management (CRM) system is a comprehensive software designed to manage and analyze customer interactions, track leads, and enhance business relationships. CRM includes multiple tools for contact management, sales tracking, and automation, which makes it ideal for businesses.

Is LinkedIn sales navigator a tool or software?

LinkedIn Sales Navigator is a tool. LinkedIn Sales Navigator is a specialized tool that helps sales professionals find, connect, and engage with leads. LinkedIn Sales Navigator tool operates as part of LinkedIn’s platform and is focused on sales prospecting and lead generation.

Is Salesforce a tool or software?

Salesforce is a software. Sales Force is a cloud-based CRM software that provides a range of tools and applications for managing sales, marketing, customer support, and analytics. Salesforce's wide range of features makes it a great software solution for businesses of all sizes.

How to get an email list using tools?

To get an email list using tools, start by selecting an email finder or data enrichment tool such as Hunter.io or Bookyourdata. To filter prospects, enter relevant criteria such as company name, industry, or job titles. The tool will generate verified email addresses based on your search parameters. Export the list in your preferred format, such as CSV, and integrate it with your CRM or email marketing platform for outreach.

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