UpLead vs. ZoomInfo: Which Tool Delivers a Better ROI?

An Overview of UpLead

As a company that started in 2017, Uplead has been a reliable platform for lead generation for many companies both small and large. Through a unique solution, they provide accurate database of valid contacts, helping in lead generating efforts, making them the #1 highest rated lead intelligence software by G2. Some of the features include

• Extensive Database: Uplead has a database of over to over 160 million contacts and 16 million companies across various industries
• Real-Time Verification: choosing accurate data over a large database, Uplead uses real-time verification to verify contact information so that emails don’t bounce
• Advanced Search Filters: this feature allows clients to search for contacts using filters industry, location, company size, job title, and more
• Integrations API and CRM Tools: integrate Uplead with API and CRM platforms like Salesforce, HubSpot, and Pipedrive
• Technographics: Uplead uses advanced technologies to track a company’s technology usage for target campaigns
• Lead Enrichment: enhances existing contact data for sales opportunities
• Chrome Extension: with this feature, you can add leads straight from Chrome into your marketing workflow

An Overview of ZoomInfo

ZoomInfo started in 2000, rebranded as a business intelligence platform in 2007, providing business contacts, company profiles, and market insights to as many companies need them. Bought by DiscoverOrg in 2019, ZoomInfo offers a wide range of features, from lead generation to advanced search filters and sales marketing. Not only do they provide contact data, they also leverage AI to analyze engagement, empower sales and recruiting professionals.

• Sales Intelligence: gives insight into a buyers intent, showing companies how to approach and warm leads into buyers
• Contact Search: with advanced search filters, you can fix your efforts on our ideal market to get a huge database of perfect buyers
• Website Visitor Tracking: companies can track website visitors to study their behavior and interests
• Talent Acquisition Support: ZoomInfo identifies top talent and helps companies connect for recruitment purposes.
• Intent Data: Leverages intent data for sales prospecting, boosting lead identification and engagement across various platforms
• Conversation Intelligence: analyses each lead engagement to study triggers, leading to better decision making process
• Organizational Charts: studies visual representations of company hierarchies to know how to relate better with future customers

ZoomInfo vs. UpLead: Which is Best for Your Business?

The main difference between ZoomInfo and UpLead is in their scope of data offering and their functionality as ZoomInfo is preferred for large enterprises over Uplead. UpLead on the other hand chooses to zero in on providing accurate high-quality contact data at affordable prices, catering to small to medium-sized businesses. These two companies are highly rated B2B sales marketing solutions with key features that improve efficiency and increase sales.

UpLead and Zoominfo Features

Many of UpLead’s and ZoomInfo’s features overlap but they both serve their functions as powerful tools for lead generation and business intelligence. Some of the similar offerings include extensive databases, CRM integrations, intent data, customizable search filters and data compliance. They also differ in many ways, one of which is ZoomInfo’s pricing model. While Uplead offers fixed affordable plans, ZoomInfo uses a flexible subscription model allowing advanced capabilities such as AI-powered insights, and detailed organizational charts.

ZoomInfo vs. UpLead Integrations Supported

UpLead and ZoomInfo both integrate with the different modern tools that companies use to improve efficiency and drive growth. UpLead seamlessly integrates with different CRM platforms, including HubSpot, Salesforce, Zoho, Zapier, SalesLoft, Outreach, Mailshake, Copper, Microsoft Dynamics, LinkedIn Sales Navigator, Pipedrive, Lemlist, and Nimble. Similarly, Zoominfo allows integration with Salesforce, Google Workspace, HubSpot, Slack, Pipedrive, ZenDesk, Outreach, and Google Sheets.

UpLead vs. ZoomInfo Databases

The main difference between UpLead and ZoomInfo Databases is in the size, ZoomInfo having a larger database than Uplead. Both data intelligence platforms gather data from multiple sources to meet the needs of marketing and sales teams of different agencies. ZoomInfo as well as Cognism focuses on maintaining a large database to cater to large organizations while UpLead focuses on generating highly accurate contact data providing clean and reliable information.

• Size: ZoomInfo has a massive database with 100+M global companies and 320+M business contacts while Uplead has a smaller database with 160+M verified contacts.
• Source: ZoomInfo sources data from public records, third-party providers, proprietary crawling, and user-contributed updates. UpLead gets licensed data from third party vendors, public sources, and direct partnerships. 
• Update Frequency: ZoomInfo uses AI technology to data fresh regularly while UpLead validates and verifies email addresses in real-time to maintain a 95% accuracy

Usability

Regarding usability, ZoomInfo can be complex as a result of its feature-rich model designed for large teams in comparison to Uplead, as UpLead prioritizes simplicity, offering an intuitive interface for anyone to use, whether freelancers or small to mid-sized businesses.

• ZoomInfo offers highly customizable workflows allowing users to view data in different formats while UpLead displays information in simple and efficient searches.
• On the Dashboard layout, ZoomInfo condenses a page with much detailed analytics in a well designed layout and UpLead offers designs with straightforward navigation, requiring little onboarding process
• While ZoomInfo and Apollo provide a functional mobile app with access to core features, Uplead has no dedicated mobile app, and you can only use it on a browser.
• ZoomInfo has a user interface that is easy to use for experienced users while Uplead has a clean user interface which is easy to use for both beginners and experienced users.

Benefits

Overall, ZoomInfo and Uplead are high quality platforms with features that seek to enhance sales, marketing, and recruitment efforts, though catering to different types of company. Unlike ZoomInfo competitors, it is the go-to for any large organization with complex needs requiring advanced tools like deep data analytics to support large-scale operations and complex strategies. On the other hand, UpLead offers simple but essential features useful for small to mid-sized businesses at an affordable cost. 

ZoomInfo Benefits

• Explores Intent data for effective lead targeting
• Access to organizational charts and market analysis to improve sales efficiency
• AI-driven data enrichment and optimization
• Recruit suitable candidates after thorough profile research 

UpLead Benefits

• Target lead outreach campaigns after real time e-mail verification 
• Affordable pricing making it cost efficient for small and midsize businesses 
• Intuitive and easy to use platform for quick onboarding

ZoomInfo versus UpLead: Compliance

As data providers, it is important for ZoomInfo and Uplead to comply with regulations that promote data privacy and protection, to build trust with your clients and also to avoid penalties. Both platforms are CCPA and GDPR-compliant ensuring that businesses can rely on their platforms without the risk of violating privacy laws.

Another platform suitable for your small or large business besides Zoominfo is Bookyourdata, which is also GDPR and CCPA compliant, ensuring peace of mind to clients and data providers as well. 

Intent data: ZoomInfo or UpLead?

ZoomInfo takes the lead as one of Lead411 competitors to provide intent data to reach out to prospects at the right time by using proprietary machine-learning technology to identify prospects that are showing interest and readiness to purchase. Via this data, sales teams can prioritize leads that require personal outreach and separate them from cold leads, improving conversion rates. In contrast, UpLead does not have the ability to predict a lead’s readiness to buy and so is not a choice for intent data.

UpLead vs. ZoomInfo Plans & Pricing

The main difference between UpLead and ZoomInfo is in the transparency, flexibility and affordability, offering varying levels of access to features, database size, and support services. An understanding of these differences will guide your selection between the two platforms, helping you select the right one for your colony and preventing overpaying for unnecessary features.

UpLead Plans

UpLead has three fixed pricing plans; Essentials, Plus, and Professional with a transparent breakdown on its website. In addition, there is a free trial, plus a customizable enterprise plan for larger sized SMBs and top level enterprises who would like to add more users or features.

Essentials

The Essentials plan comes first at $99 per month for 170 monthly credits or $890 annually for 2040 credits. Opting for annual payment saves you a total of $298 over paying monthly, which you can later use to get extra credits. 

The Essentials Uplead pricing offers phone numbers, verified emails, mobile direct dials as well as Google Chrome extension for data extraction from mobile websites, suitable for individuals or startup companies.

Plus

The Plus plan comes next, which costs $199 per month for 400 monthly credits or $1,790 per year for 4,800 credits. Clients get all Essentials features plus additional features including advanced search filters, data enrichment, and technology tracking, making it suitable for growing medium sized companies.

Professional

The Professional plan goes for $200 more than the Plus plan, at $399 monthly for 1,000 monthly credits, and an annual fee of $3,590 upfront for 12,000 credits for the year. This plan grants access to all of Plus’s features plus search criteria filters, lead enrichment, and competitor intelligence. Professional pricing plan is also called the team account which grants access to up to 5 members in a team in large organizations. If you need to add more members, it comes at the cost of an extra $60 per month.

Free Trial

With Uplead, new users enjoy a free trial that lets them use the platform for a week and also gives 5 free leads. During the free week, you have access to all of Uplead features from the phone numbers to the most expensive competitor intelligence.

ZoomInfo Plans

ZoomInfo does not state their prices on their website, but reasearch shows that there are there subscription plans; Professional+, Advanced+, and Elite+ with the least going for $14,995 yearly. ZoomInfo pricing plans are paid every year as there is no option for monthly payments as opposed to Uplead pricing. The platform uses a credit system that gives certain amount credits for specific prices.

Professional+

Professional+ ZoomInfo pricing is priced at $14,996 annually for 5,000 annual bulk credits, and an additional cost of $1,500 each for extra users. With this plan, you get many of the primary features of any lead generation tool from an extensive database to an amazing filtering option.

Advanced+

Advanced+ plan offers 10,000 annual credits for users at $24,995 plus an extra $2,250 to add over 30 users and enjoy many useful features. This plan offers all professional plan benefits plus enhanced data components and insights on employee structure, intent data, and additional website visitor data.

Elite+

Elite+ comes at the most price ZoomInfo plan with all the features for a company’s sales teams. The starting price is $39,995 per year for 10,000 annual bulk credit and 1,000 monthly credit per user, allowing clients to pay a user fee of $2,500 each for extra users. Elite+ is suitable large organizations with multiple teams in marketing, operations abd sales.

Free Trial

ZoomInfo allows users to enjoy unlimited access to its search database, and in return, they scrape contact info and company profiles from users.

UpLead vs. ZoomInfo Pros and Cons

There is a need to compare pricing of different lead generating platforms like Seamless vs ZoomInfo and Uplead, to evaluate the advantages, disadvantages and its suitability for your business. 

Uplead has different features that makes it more suited for small to mid-sized businesses, with a smaller contact database and ZoomInfo has a more extensive database with advanced features that cater to larger enterprises. Check out the pros and cons of Uplead and ZoomInfo

UpLead Pros and Cons

Uplead Pros

• Uplead guarantees up to 95% accuracy when users search for contact information from its database 
• It has affordable and transparent credit based pricing plans making it easy for businesses to select a plan according to their needs
• Companies can verify email addresses in real time before exporting for use
• Enjoy a seamless integration with popular CRM systems like Salesforce and HubSpot

Uplead Cons

• Uplead has a smaller database compared to ZoomInfo, with fewer advanced features
• It does not provide its services via a mobile app, only accessible on the web.

ZoomInfo Pros and Cons

ZoomInfo Pros

• A very large B2B database with access to a wide range of leads across various companies
• ZoomInfo ensures up to date database using it’s AI-driven technology to stay current 
• Access to advanced features like intent data for every team in a large organization 
• Manage leads from anywhere in the world with ZoomInfo mobile app

ZoomInfo Cons

• Zoominfo is more expensive, offering unclear pricing plans tailored to only large groups 
• It is complex to use for beginners and inexperienced team members 
• Reports of regular data inaccuracy and privacy concerns

Best Alternatives to UpLead & ZoomInfo

Although Uplead and ZoomInfo have many advantages, catering to different marketing needs, it still does not suit all business and so they may seek alternatives to UpLead and ZoomInfo. It could be due to budget constraints, database from a specific region or the search for a special feature, and not to worry, one notable alternative to ZoomInfo is BookYourdata.

BookYourData

When it comes to budget, Bookyourdata allows users to generate leads in a cost effective pay-as-you-go model. Bookyourdata is a leading data generating company with 500M+ profiles, 250M+ B2B contacts, and 30M+ global companies for detailed lead profiling across more than 200 countries. It adds on a 97% accuracy to this extensive database, something uncommon to ZoomInfo, ensuring that your contact information is reliable.

[CTA1]

Not only that, Bookyourdata also verifies data in real-time, which boosts lead quality, reducing bounce rates. Other features you enjoy with Bookyourdata include data enrichment for target listings, customization, integration with CRMs and a clear pricing structure.

Your Final Choice: Uplead or Zoominfo?

Uplead and ZoomInfo are great marketing tools with accurate databases and useful characteristics for different company needs. Despite the top tier features, there can be just one winner. For being more affordable, prioritizing quality data, offering a better trial and pricing models, Uplead is the winner.

The reliable reviews from rating companies like G2 gives Uplead a rating of 4.7/5 and ZoomInfo has a 4.4/5 rating; Capterra rates Uplead 4.6/5 and ZoomInfo 4.1/5, making Uplead the users choice. Some other useful alternatives include Lusha vs ZoomInfo or Apollo and Cognism.

Key Takeaways

• Uplead and ZoomInfo are one of the top lead generation platforms offering a reliable database of phone numbers, email addresses and direct dials, differing in many ways.
• While UpLead offers a 95% data accuracy guarantee from a bank of 160M+ contacts, ZoomInfo provides a larger database with over 320 million business contacts
• In terms of pricing, Uplead offers a transparent pricing structure that lets individuals choose from the professional, plus and Essentials plan, starting at $99 per month. In contrast, ZoomInfo's pricing is higher at a starting price of $14,995 with unclear pricing structure.
• Zoominfo commits to offering advanced features for large organizations with more demands while Uplead caters to small businesses, emphasizing simplicity and ease of use. 
• Both platforms have many similarities, like the support integration of many CRM tools, from Google Workspace to Salesforce and HubSpot. 
• Both platforms adhere to regulations by major data protection regulations, including GDPR and CCPA

Frequently Asked Questions

Is UpLead Extension Free?

Uplead offers a free trial where users have access to all the features but this lasts for only a week, giving you access to 5 free credits. During the 7-day free trial, clients have access to emails, phone numbers, and features like email verification and chrome extension.

Does UpLead Have Intent Data?

While Uplead offers technology tracking, it is unable to provide intent data to its users, and so it cannot identify the interests of prospects based on their activities.

Why Do Companies Use ZoomInfo?

Many large Companies prefer to use ZoomInfo for its extensive database and advanced sales intelligence features, offering AI-driven insights into organizational charts, to make informed decisions.

Do UpLead and ZoomInfo offer any specific tools for sales teams?

The goal of any lead generation tool like UpLead and ZoomInfo is to achieve a high ROI. Uplead achieves this by offering real-time verified contact information, advanced search filters, while ZoomInfo provides additional features like intent data analysis and conversation intelligence, to improve sales outcome.

Which platform is better for targeting international markets?

In this case, Uplead is better as it gathers data from across 200 countries, while ZoomInfo is strong in the North American market only. If you stay outside North America and your target is North America, ZoomInfo may be your best bet. Otherwise, Uplead is a strong contender offering a database of 

 extensive international data with a focus on accuracy, UpLead is a strong contender.

Which platform, UpLead or ZoomInfo, offers more comprehensive integration options?

Uplead and ZoomInfo offer similar integration levels, allowing users to add on as many marketing tools as possible. Some of these tools are Salesforce, HubSpot, Pipedrive, Slack, ZenDesk, Google sheets, allowing for seamless data transfer and workflow automation.

How user-friendly are the interfaces of UpLead and ZoomInfo?

UpLead is more user friendly than ZoomInfo with a simple and clear intuitive user interface, making it easy to use for beginners. On the other hand, ZoomInfo may display a more complex interface requiring a steeper learning curve.

[CTA1]

[CTA2]