Seamless.AI vs. ZoomInfo: Which is the Best Sales Solution?

What is Seamless.AI?

Seamless.AI uses AI to generate B2B contact information. This way, marketing and sales personnel have to do less research before gathering leads. Another reported advantage of real-time AI is that there is a reduced chance of outdated or incorrect contact info, improving data accuracy. 

• Contacts updated in real-time
• Automates various processes
• Pitch Intelligence feature for sales messaging
• Buyer Intent and Data Enrichment features available with Premium
• Integrates with HubSpot, LinkedIn Sales Navigator, and Salesforce

What is ZoomInfo?

ZoomInfo helps companies master business intelligence through its database of more than 300 million contacts. It’s known for stellar CRM integration and expansive insights into competitors, sales behavior, and talent acquisition. It also leverages AI to personalize messaging and conduct data analytics.

• Comprehensive database of business contacts
• Additional intelligence capabilities like website visitor tracking
• Automates phone and email outreach
• Enrichment workflows 
• Wide range of integrations with more complex connections to CRMs

Seamless.AI vs. ZoomInfo Comparison

The main difference between Seamless.AI and ZoomInfo is that Seamless.AI presents AI-generated contact lists in real-time while ZoomInfo shares results from their existing database of contacts. 

There are benefits to each of their respective data collection methods. Seamless.AI’s information may be more up to date since it’s retrieved on the spot. Meanwhile, ZoomInfo offers more comprehensive information for each contact.

Other key differences between Seamless.AI vs. ZoomInfo revolve around buyer intelligence, filtering options for performing searches, user-friendliness, and pricing. 

Seamless AI vs. ZoomInfo Features

ZoomInfo is quite feature-heavy while Seamless.AI promises a comparitively streamlined experience. What matters most is that the chosen platform produces results in lead generation, effective marketing, and business intelligence. Here’s how each achieves those aims.

Buyer Intent

Buyer intent tells teams where a potential customer stands in terms in interest in a product or service. 

For example, some leads may be at a stage where they’re aware of a brand. Their communications will focus on providing more information to foster interest. Others may have already demonstrated behavior that indicates interest, so their communications should be tailored to help them decide to purchase. 

In 2023, Seamless.AI rolled out their Buyer Intent Data feature. Some key points about its purpose:

• Identify when customers may need additional products or services you offer
• Learn which businesses are researching products like yours
• Focus on targeting warm leads who are closer to purchase
• Pull more detailed contact information

ZoomInfo’s MarketingOS platform has already established itself as a go-to source for buyer intent. In fact, this is where ZoomInfo excels at leveraging artificial intelligence. Intent information comes from real-time signals, so users can:

• Track topics specific to industries and stay on top of trends
• Customize communications to align with what a prospect is researching
• Know when a business is actively searching so you can intervene at the best time - when they’re thinking about the product or service
• Receive a Signal Score to determine the frequency or depth of research a business is doing in your area of expertise

Contact Data

Targeting, personalization - and ultimately, conversions - cannot happen without accurate contact data. Data accuracy is also key to time management, ensuring outreach efforts aren’t squandered on outdated info. 

Here are a few points to consider when comparing Seamless.AI and ZoomInfo’s data accuracy as well as the breadth of data:

• ZoomInfo claims that its data is around 95% accurate, a very healthy score just below ZoomInfo competitors like BookYourData, which promises 97% accuracy.
• Because it uses AI to pull contact info in real time, Seamless.AI may have access to triple the contacts ZoomInfo does.
• There aren’t currently any reliable figures regarding the accuracy of Seamless.AI’s data. Some users say it is very inconsistent and warrants cross-checking.
• ZoomInfo displays an accuracy rating next to contacts to indicate how reliable they find the data.
• Seamless.AI and ZoomInfo also differ in the type and depth of contact information. ZoomInfo is more likely to produce the full range of information on a company. Seamless may initially offer one channel of contact.

Real-time Data Verification

Verified data drives decision-making and optimization. Verified leads boost the chances of getting a response and interacting, and decrease the risk of wasted efforts. 

Both platforms make use of real-time verification, but Seamless.AI relies on it while ZoomInfo uses it as part of a multiprong strategy. 

Drilling down on the above points, let’s examine how this one feature separates the two and where it gives an advantage.

• Seamless.AI uses real-time verification to summon data on the spot. Whatever it pulls up is the most up-to-date contact information that can be found on the web.
• ZoomInfo supplements real-time verification with human researchers. This is part of a larger curation process that allows their expansive database to age well.
• Users report that Seamless.AI’s real-time data verification is suitable for finding accurate, verified phone numbers in the moment. ZoomInfo may not update phone numbers as frequently and is better for populating large lists of solid B2B leads.

Chrome Browser Extension

Chrome extensions enrich data and support uninterrupted workflows. Doing valuable research and outreach online with a Chrome extension means you can gain key background about what you’re looking at or add more to the CRM. 

A quick rundown of each platform’s Chrome extension, starting with ZoomInfo:

• Quickly pull contact info from company websites, CRMs, and LinkedIn
• Highlights potential leads on the page you’re browsing
• Maintains access to ZoomInfo’s database while browsing
• Can pull additional contact details and add them to profiles in the ZoomInfo database
• Free download

Seamless.AI’s Chrome extension may be better for broader use. Here again, ZoomInfo tends to be highly focused and insight-driven while Seamless wants to deliver quick facts on the fly:

• Claims to work anywhere you browse
• Presents potential leads and relevant information in a side panel
• Works with a range of CRM integrations to enrich existing data
• Can add info to Gmail contacts
• Free download

Lead Generation

Identify, attract, capture. It’s the entire purpose of investing in a platform like Seamless.AI, ZoomInfo, RocketReach, or any other of the many services that promise superior lead generation. Marketing and sales teams need relevant, active, verified people to sell to. Here’s what happens when users locate and target an audience with ZoomInfo and Seamless.AI.

Seamless.AI:

• Lead searches show prospects by chosen criteria like job title, location, or industry
• AI-powered real-time verification
• Can enhance existing contact information 
• Offers Autopilot, a list-building feature that eliminates manual list building
• Automated email campaigns and follow-ups

ZoomInfo does much of the above with a few differences and optimizations:

• Large database of contacts and company profiles updated in real-time by AI and human researchers
• Advanced searches and filtering for laser-focused lead targeting
• Buyer intent signals and sales intelligence follow trends and analyze behavior
• Lead scoring to rapidly identify who is most likely to purchase
• Automate personalized outreach campaigns through phone, email, or social media

Seamless AI vs. ZoomInfo Integration

Both Seamless.AI and ZoomInfo mark high in terms of third-party integrations. From importing leads to automating marketing efforts the precise way your organization prefers, their respective integration abilities cover most everything. 

The key difference will be apparent to advanced users. ZoomInfo API available at the Enterprise tier truly levels up any interface. 

Seamless.AI

Seamless.AI integrates with CRMs, sales, marketing, and automation platforms to enrich data and promote uninterrupted workflows:

• Salesforce
• HubSpot
• Microsoft Dynamics
• Outreach
• Salesloft
• Mixmax
• Zoho
• Keep
• Pipedrive
• Insightly
• Greenhouse
• Zapier
• Close
• Copper
• Cloze
• SugarCRM
• FreshSales

ZoomInfo

Integrations are a massive advantage with ZoomInfo. Depending on the plan, users can enjoy hundreds of potential integrations. If a business already has a range of trusted tools in their tech stack, it’s likely ZoomInfo will pair with it. Some integrations of note include:

• Salesforce
• HubSpot
• Zapier
• Zoho
• Gong
• Bullhorn
• Slack
• Amazon Web Services
• Oracle
• Google (Cloud, Meet, Workspace)
• Microsoft (Dynamics, Outlook, Teams)
• Salesloft
• Sales Innovator
• PipeDrive
• SugarCRM
• Zendesk Talk
• Zoom

Seamless AI vs. ZoomInfo Pros and Cons

The following pros and cons helps summarize the information presented so far, plus additional key points. 

Pros

Cons

Seamless AI vs. ZoomInfo Pricing

Perhaps the biggest differentiating factor is between these two is pricing. Seamless.AI is much more budget friendly, but at what cost? With both programs, the more you pay, the more contacts, teams users, and functions you can benefit from. 

Seamless.AI Pricing

Seamless.AI pricing uses a subscription model with multiple tiers. 

• Free version: Comes with 50 credits, limited integrations, and the search engine
• Basic: One user can get everything that comes with the free plan plus 200 additional credits, some more integrations, and trainings for around $150 a month
• Pro and Enterprise: These packages are offered with custom pricing based on the number of users, credits, and other extra functions you need
• Although pricing is custom, you can expect Team plans and more advanced Pro/Enterprise packages to run roughly $13k annually

ZoomInfo Pricing

Like Seamless, ZoomInfo’s pricing is organized into subscription tiers. 

• Free trial: Test-drive ZoomInfo with a free trial or experiment longer with heir free version, ZoomInfo Lite
• Professional: This annual plan gives uo to three users 5,000 credits for nearly $15,000, as well as access to many functions and integrations
• Advanced: Get everything from the Professional plan, double the credits, and the benefit of WebSights for $25k yearly
• Elite: The $40,000/year Elite plan features everything from the Advanced plan, plus 10,000 credits, enhanced customer support, and the ability to custom even more features

Seamless.AI vs. ZoomInfo Review

Many third-party sites and sources like TrustPilot feature plenty of real user reviews for each platform. The majority of negative reviews for both can be chalked up to negative customer service experiences, user error, and choosing the wrong tier and tools for the intended purpose. So which complaints are the average new user most likely to run into themselves?

Neither service can guarantee 100% data accuracy. ZoomInfo estimates their level of accuracy at 95%. Users assert that Seamless.AI’s is significantly lower but an evidence-backed figure is currently unavailable. A lot of users have gotten outdated or incomplete information from both services.
While Seamless.AI user interface is more beginner-friendly, many reviewers experience errors and issues, particularly with the Chrome extension. The highest number of negative Seamless.AI reviews involve how difficult it is to cancel a subscription, with charges continuing after the user has ditched the service.

ZoomInfo users report that the quality of service has taken a nosedive in recent years. There are also data privacy concerns. The main challenge to avoid with ZoomInfo is paying premium prices for services and tools you don’t necessarily need. Ultimately, it may be a platform best left to highly experienced or large organizations that know precisely what they’re getting into.

Best Alternative to Seamless.AI and ZoomInfo: BookYourData

Looking to combine the simplicity of Seamless with the prestige of ZoomInfo? BookYourData (BYD) might be the best fit. They make prospecting, technographics, and email finding easier than many other available tools.

Like ZoomInfo, BookYourData uses a combination of AI and human processes to verify data. However, some users feel BYD does it better. They offer a 97% accuracy guarantee across a larger, more internationally-inclusive database of half a billion contacts. 

Read a more thorough comparison of ZoomInfo and BookYourData.

BookYourData also takes the affordability of Seamless.AI with even less hassle. They avoid difficult-to-cancel subscriptions in favor of pay-as-you-go solutions. In fact, they claim you’ll pay a quarter of the price of solutions like ZoomInfo or Cognism. And you’ll still get real-time verification.

It’s a worthy winner for those who want straightforward, trustworthy services with lower commitment and less time spent on the learning curve.

Which one is the best: Seamless.AI or ZoomInfo?

For quality sales leads, insights, and seamless CRM integration with software like Salesforce, ZoomInfo is the winner. The catch is that it is cost prohibitive and too advanced and involved for a lot of individuals and companies. For ease of use and reasonable prices, Seamless.AI takes the lead.

The Final Word on Seamless vs. ZoomInfo

• The main difference between Seamless and ZoomInfo lies in how they find and verify data. Seamless.AI uses AI to perform real-time, web-wide searches while ZoomInfo maintains and updates a large database that is collected and verified via multiple methods.
• ZoomInfo offers more in the way of insights and decision-maker identification for effective outreach and strategy.
• Seamless.AI is better than ZoomInfo for beginners, individuals, and small businesses that want to target a smaller volume of leads.
• ZoomInfo and Seamless.AI both offer subscription pricing tiers, with ZoomInfo being much more expensive.
• Both platforms have a lot of competition, including Lusha and Uplead. But BookYourData seems to be the best compromise when it comes to both user-friendliness and data accuracy/availability.

Frequently Asked Questions

What does Seamless.AI find in a search?

Seamless.AI searches can reveal locations, full names, email addresses, social media profiles, job titles, and companies.

Where does Seamless.AI get its data?

When you perform a search on Seamless.AI, artificial intelligence crawls the web to collect public information from company websites, social media, news sites, and more.

Does ZoomInfo use AI?

Yes, ZoomInfo offers a tool called Copilot, an AI-powered solution for buying signals, data summaries, and personalized outreach recommendations. 

Which platform offers more comprehensive coverage for global markets?

Seamless.AI will offer more global contact information because it conducts searches in real-time. They claim to have access to 800 million contacts worldwide, although some estimates say its accuracy across such a broad quantity may lie around 60-70%.

ZoomInfo maintains and updates a database that contains fewer global contacts than what is available from crawling the web at a moment’s notice.

Do Seamless.AI and ZoomInfo offer customer support and training resources?

Yes, Seamless.AI and ZoomInfo offer both support and training. Seamless.AI includes webinars starting at the Basic tier. They also offer customer support via phone and chat.

ZoomInfo has a more robust support and training setup with onboarding sessions and assigned account managers.

The quality and depth of support and training depends on the pricing tier. 

What types of industries do Seamless.AI and ZoomInfo best serve?

Both would be suitable for B2B sales, but Seamless.AI is better for these groups in a range of industries:

1. Small businesses
2. Entrepreneurs and startups
3. Individuals looking for niche audiences and networking opportunities

Meanwhile, ZoomInfo is ideal for:

1. Large organizations
2. Technology companies
3. Marketing and advertising agencies

Which platform provides better tools for sales automation?

Seamless.AI’s ability to find quick details in real-time, especially phone numbers, makes it better for sales automation. ZoomInfo is a platform that offers more in the way of complete business intelligence and tailored approaches to decision makers. 

Both offer plenty of integrations that support sales automation, but ZoomInfo may be more compatible with popular software like Salesforce since it is more customizable and established.

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