30 Top List Brokers for a High-Converting Sales Campaign

List brokers are able to enhance sales and marketing campaigns through targeted lists that match your exact audience. For example, if your mid-sized company needs an additional boost throughout the holiday season, partnering with a reputable broker can provide up-to-date and privacy-compliant consumer lists. They will create a highly targeted email marketing database with potential prospects based on demographics and purchase behavior. Hence, you will have a more efficient and cost-efficient campaign to achieve high conversion rates.

Types of List Brokers

A list broker is a professional who provides services to businesses looking to reach the right potential customer. However, their role is specifically focusing on creating and selling targeted email leads for marketing and sales purposes. Lists such as these that guarantee data accuracy and target specific audiences provide lead-generation specialists with efficient ways of identifying the right customers and increasing conversion rates.

If you are wondering which information these business lists include depends on the provider or list broker. Typically, any agency will source the lists based on clients' criteria. The database usually includes email addresses, personal roles within the company, industry, phone numbers, mailing addresses, and other relevant information. 

In essence, if you decide to buy an email list from a reputable broker you get an updated, accurate, and targeted database which complies with all major data privacy regulations. Using their expertise, lead generation specialists can achieve success in their marketing efforts faster, reach the right audience, and achieve higher ROI. Let's take a look at some of the categories of list brokers.

  • Email list brokers - Specialize in providing lists of email addresses which are ideal for digital marketing, and lead generation. Although there is multiple contact information available, the main benefit of partnering with these brokers is achieving efficiency, personalization in messages, increasing deliverability rates, and reaching leads quickly and easily. 
  • Mailing list brokers - Are ensuring to provide clients with leads physical addresses. The advantage of using these lists is for physical promotional mailings, such as catalogs. They allow businesses to reach their leads through traditional mail, which gives them a tangible and personal touch.
  • Telemarketing list brokers - Offer lists of phone numbers, which are often used in direct marketing, customer surveys, and telemarketing campaigns. This is especially convenient for businesses looking to have a direct, real-time conversation with their leads.

Top 10 List Brokers for Email Lists

We have compiled a listicle of ten email list brokers using the factors important to businesses like yours looking for B2B databases to help them in their lead-generation campaigns. What sets these apart are data accuracy, comprehensive databases, and innovative tools for uncovering target audiences. According to the websites and ratings online, their unique selling points revolve around real-time data verification, compliance with privacy regulations, and flexible pricing models. 

BookYourData

Bookyourdata

BookYourData is a renowned email list provider with a leading data accuracy of 97%. Their platform is designed to help businesses connect with decision-makers in targeted companies and industries. Perhaps the differentiating factor is that they use the combination of advanced technology and human effort to provide their clients with highly targeted B2B and B2C email lists based on specific preferences to improve their marketing campaigns and lead generation efforts. 

  • High data accuracy of 97%
  • Compliant with privacy laws (GDPR and CAN-SPAM)
  • Bulk email lookups and download
  • Automatically verified in real-time
  • Regularly updated thrice a month
  • Seamless CRM integration
  • No subscription
  • Flexible pricing model
  • Trusted by over 100,000 businesses
  • 24/7 support

Pricing

Pricing depends on the number of leads you decide to purchase. Bear in mind that as you increase the number of leads, price per contact decreases, for example:

  • Free: with 10 leads.
  • Pay-As-You-Go Packs: 250 leads priced at $99, 500 leads cost $159. Ultimately, you get a price of $0.03 per lead for a list of 250,000 contacts. 

Rating

  • G2 Score: 4.9/5 (312 reviews)
  • Capterra Rating: 5/5 (41 reviews)

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Lead411

Lead411

Lead411 is one of the websites to buy leads. They provide clients with unlimited B2B sales lead generation data based on the user's intent. The platform boasts a 96% deliverability rate, aiming to provide an option for companies looking for versatile tools such as segmentation to discover warm leads and build relationships with brands via email. 

  • 96% accuracy
  • Triple-verified contacts
  • Real-time email verification
  • Advanced search filters
  • Integration with CRM systems
  • Growth intent data
  • Flexible pricing plans

Pricing

  • Free: for seven days.
  • Basic Plus Unlimited: $99/month per user.
  • Enterprise Limited: Custom pricing.

Rating

Capterra Rating: 4.6/5 ‎(62 reviews)

G2 Score: 4.5/5 (462 reviews)

UpLead

Uplead

UpLead offers real-time verified B2B contacts based on intent data. They guarantee 95% accuracy on leads ranked by freshness, targeting lead generation specialists with access to an extensive database. The UpLead platform boasts an easy experience with unnecessary features that help professionals find prospects quickly.

  • 95% data accuracy guarantee
  • Real-time email verification
  • Advanced search capabilities
  • Integration with CRM systems
  • Intent data for identifying ready-to-buy prospects
  • 24/7 support

Pricing

  • Test Drive: Free for seven days with 5 credits.
  • Essentials: A basic plan including 170 credits for $99 per month.
  • Plus: Designed for individuals with 400 credits for $199 per month.
  • Professional: A plan for organizations with custom pricing.

Rating

Capterra Rating: 4.6/5 ‎(76 reviews)

G2 Score: 4.5/5 (779 reviews)

Exact Data

Exact Data

Exact Data offers businesses a wide selection of email lists, mainly focusing on data accuracy and regulatory compliance. According to their website, they acquire the information from different data sources and allow clients to filter email lists based on demographic and business criteria.

  • CAN-SPAM compliant
  • GDPR compliant
  • Regularly updated databases

Pricing

Pay-as-you-go: Prices vary based on the number of contacts included.

Rating

Capterra Rating: 4.1/5 ‎(17 reviews)

G2 Score: 3/5 (29 reviews)

Dun & Bradstreet

Dun & Bradstreet

Dun & Bradstreet offers business data solutions and analytics. According to them, their records provide actionable insights that help organizations make informed decisions. The company also boasts that most Fortune 500 companies rely on their expertise, showing their results-driven credibility in the business landscape, especially for marketing and sales efforts. 

  • Extensive database
  • Proprietary insights
  • Analytics employing AI 
  • Comprehensive solutions

Pricing

Custom pricing based on business needs.

Rating

Capterra Rating: 4.5/5 ‎(138 reviews)

G2 Score: 4/5 (688 reviews)

ZoomInfo

ZoomInfo

ZoomInfo is a renowned platform enabling businesses to efficiently target their desired audience and connect with decision-makers for successful lead management. Perhaps one of their most vital selling points is collaboration between sales and marketing teams. The platform itself offers them unique insights that help automate outreach and improve productivity. 

  • Advanced B2B search engine
  • Decision-maker access
  • Real-time alerts
  • Curated insights
  • Integrated CRM filters

Pricing

ZoomInfo has segmented its pricing plans based on the specific needs of the clients. Therefore, they offer individual plans for sales, marketing, and recruitment. However, prices are only available through direct inquiry. 

Rating

Capterra Rating: 4.1/5 ‎(290 reviews)

G2 Score: 4.5/5 (8600 reviews)

Lusha

Lusha

Lusha provides effective solution deals for lead generation specialists through email list services. The platform focuses on enhancing the lead generation process by incorporating features such as intent data and job change alerts. Lusha makes sure that businesses using their account and advanced filters can find highly relevant leads and increase their response rates. Additionally their data is easily transferred into B2B sales intelligence tools.

  • Global database
  • Compliant with CCPA, GDPR, and ISO standards
  • Enhanced data quality 
  • Ability to filter leads 
  • Instant insights into an ideal customer 

Pricing

Free: Access to 50 emails.

Pro: For access to 1,920 emails and $36 per month

Premium: Gets you 4,320 emails for $74 per month

Scale: Reserved for teams and has a custom price depending on its size.

Rating

Capterra Rating: 4/5 ‎(368 reviews)

G2 Score: 4.5/5 (1485 reviews)

InfoUSA (now Data Axle)

Data Axle

Data Axle is a seasoned company in the industry, providing businesses with B2B and B2C lists, ensuring that lead generation professionals can reach the right audience. The company offers a selection of marketing solutions, including direct mail, email marketing, and digital advertising. Additionally, the company's reputation for great customer service recommends them as one of the top email list owners in the industry.

  • Member of the Direct Marketing Association (DMA)  
  • A+ rating from the Better Business Bureau (BBB)  
  • ISO 9001:2015 certified data processes 
  • Data hygiene and enhancement services
  • Compliant with CAN-SPAM laws

Pricing

Custom pricing based on business needs.

Rating

Capterra Rating: 0/5 ‎(0 reviews)

G2 Score: 4/5 (20 reviews)

LeadsPlease

LeadsPlease

LeadsPlease is a list broker and marketing data company providing sales prospecting tools and targeted contact details to their clients. The company prides itself on 90% data accuracy and updates conducted once per month. Their trusted partner reputation mainly comes from excellent customer service and ease of use. 

  • High accuracy rates
  • Versatile formats, including digital and pre-print labels
  • Large database
  • Customizability

Pricing

Custom pricing based on business needs, for example:

  • 500 leads cost $99.75
  • 10000 leads cost $800

Rating

Capterra Rating: N/A ‎(N/A reviews)

G2 Score: N/A (N/A reviews)

Experian

Experian

Experian is a suite of email list services that help businesses connect with their prospects and improve their marketing efforts. The database contains more than 60 million contact details, and through them, companies can generate targeted email lists. This is especially important for organizations looking to expand their presence and leverage data for better campaigns.

  • Comprehensive database
  • Audience refinement
  • Email verification service

Pricing

Custom pricing based on business needs, for example:

  • 500 leads cost $99.75
  • 10000 leads cost $800

Rating

Capterra Rating: 4.8/5 ‎(N/A reviews)

G2 Score: 3/5 (6 reviews)

Best 9 List Brokers for Mailing Lists

Mailing lists provide you with a direct channel to communicate with your targeted audience. Like any other list provider, you want to look for the one with a solid reputation, regular updates, whether it is catering to consumer or business mailing lists, and services like NCOA (National Change of Address) Verification. 

Additionally, any scope of data that a provider offers gets you one step closer to your customer. These include demographic, geographic, and psychographic information. Hence, we made a list of the top ten mailing list brokers that can help you optimize your efforts and achieve better returns on your investment. 

DirectMail.com

DirectMail.com

DirectMail is a seasoned provider of comprehensive lists with 50 years of experience in data and direct marketing campaigns. Apart from accurate and up-to-date mailing lists, they offer a unique blend of innovative analytics and data products that help clients target specific audiences. 

  • Data accuracy
  • Quarterly NCOA link processing
  • Mapping solutions
  • Insights
  • Analytics
  • Data products
  • Production and distribution

Melissa Data

Melissa Data

Like their previous competitors, Melissa Data has provided data quality and address verification services for more than 40 years. Their core business is focused on providing single address lookup, batch address cleaning, and address verification that ensures high accuracy in US and international addresses. However, they are also well established in providing services for the financial sector, healthcare providers, government and public sector, and e-commerce solutions. 

  • Single address lookup
  • Batch address cleansing
  • Address verification APIs
  • Data quality platforms
  • NCOA (National Change of Address) services
  • Mailing tools
  • Transportation and logistics

Infogroup

Infogroup (Data Axle)

Data Axle, formerly known as Infogroup, provides services with an extensive database of B2B and B2C records. Their high data accuracy is backed by data processing, and analytics providing tailored offers for lead generation companies. The company's solutions are designed to provide accurate customer acquisition and retention by leveraging data and technology to deliver precise insights.

  • Comprehensive database
  • Real-time updates
  • Advanced analytics
  • Data processing
  • Customizable solutions
  • NCOA services

Acxiom

Acxiom

Acxiom has been active in the data-driven field for more than 55 years and they offer a specter of different mailing list brokerage services. However, perhaps the most notable details that set them apart from the current competition are insights into individual profiles and segmentation, which enables them to offer precise targeting for direct mailing campaigns. 

  • MarTech Breakthrough Award
  • Best Customer Intelligence Platform in 2024 
  • Acxiom offers NCOA services 
  • Data Hygiene
  • Audience creation
  • Consumer insights
  • Advanced analytics

Dun & Bradstreet

D&B

Dun and Bradstreet (D&B) provides comprehensive marketing and sales services, among which are direct addresses, which are precious resources for lead generation specialists. Their services include a vast database of business information maintained regularly to provide accurate and reliable data. The company's mailing lists are designed to help clients target potential customers quickly and leverage the detailed business profiles performed by company research tools.

  • Extensive database of business records
  • Real-time updates
  • Detailed company profiles
  • Advanced analytics
  • Industry Insights
  • NCOA services

Exact Data

Exact Data

Exact Data has been doing business for decades, providing accurate and comprehensive mailing lists. The platform is designed to allow their clients to create their own lists out of hundreds of millions of consumers and company names. That includes postal and email addresses gathered from more than 2000 sources. To say the least their services are designed to give clients an easy way of customer acquisition and retention by providing highly actionable data.

  • Extensive database
  • Data Accuracy
  • Customization
  • Client trust
  • NCOA services

US Data Corporation

US Data Corporation

US Data Corporation is a full service direct marketing and leads agency that specializes in providing highly targeted mailing lists. They offer both consumer and business lists that are regularly updated and cleaned. Apart from direct marketing, they provide multichannel solutions and email lists.

  • Advanced targeting
  • Custom solutions
  • Data hygiene
  • Data Accuracy
  • NCOA services

LeadsPlease

LeadsPlease

Leads Please offers services that include consumer and business mailing lists with access to 210 million households and 10 million businesses. In addition, they provide specialized lists such as new homeowner and new mover lists. All of their lists are updated regularly to maintain their high percentage of accuracy of over 95%. The latter makes them a reliable choice for organizations looking to enhance their marketing efforts.

  • Update frequency
  • High deliverability
  • Quality assurance
  • NCOA services

10 List Brokers for Telemarketing Brokers

Like any other list broker, telemarketing professionals can help you grow your lead generation, drive more sales, and increase customer engagement. However, there is also a question of their track record, reputation, and high-quality targeted email lists. Quality means that they are able to provide you with high data accuracy, and their lists will allow you to seek customers in various geographic locations. With that in mind, we have made a list of the top 10 telemarketing list brokers you can check today.

LeadsPlease

LeadsPlease

LeadsPlease is a well established provider of telemarketing lists. They offer highly accurate and up-to-date consumer and business contact information. What is interesting about their service is that they provide specialized lists with information such as hobbies, interests, regular activities, age, and income. Their user-friendly platform and dedication to data accuracy, alongside competitive pricing, are the factors that recommend them on the market. For example, LeadsPlease has been voted the best list broker overall by business.com for four consecutive years. 

  • Exceptional database
  • High data accuracy
  • 100% opt-in lists
  • Integrates direct mail with digital strategies
  • Great customer support

Data Accuracy

LeadsPlease offers highly accurate data, 95% on consumer and 93% on business lists, to be exact. The broker regularly updates lists to keep them relevant and effective. 

Geographic Coverage

When it comes to geographic coverage, LeadsPlease caters to both international and local markets. That said, when you buy a list from this broker, you can select a geographical area and then narrow down your search to types of professionals or other relevant demographics.

InfoUSA

InfoUSA

Info USA, now Data Axle USA, offers a spectrum of list services designed to help businesses reach the right customers. Their offerings include business lists, consumer lists, and different marketing solutions that include direct mail, email lists, and digital advertising. According to them, their decades of experience have allowed them to use their data in an effective way and, via solutions, help businesses acquire, retain, and have insights into your business performance. In 2024 they were deemed as market Wave Leader by Forrester.

  • Customizable telemarketing lists
  • B2B and B2C contacts
  • Integration with different marketing strategies
  • DNC compliant lists
  • Customer support

Data Accuracy

The interesting element of their data accuracy is that they perform regular phone checks, utilizing 300 researchers who maintain and clean the database, ensuring the information is always up to date.

Geographic Coverage

Info USA offers extensive coverage across the United States and Canada regions. However, you can select a specific area and target precise demographics based on your business needs.

Exact Data

Exact Data

Exact Data provides telemarketing list services, which include business and consumer lists. What is especially notable is that they are compiled and regularly updated with high accuracy. That also includes the fact that apart from sourcing the information themselves and purchasing data or licensing it from more than 2000 sources. In addition, their lists are customizable, which helps businesses optimize their outreach strategies. 

  • Large database
  • Data hygiene
  • Regular updates
  • Verification process
  • Data enrichment
  • User-friendly
  • CASS and NCOA-certified

Data Accuracy

The accuracy of Exact Data is 95% due to the fact that email, postal, and phone lists are updated and submitted to a hygiene process every 30 days. Hence, their high deliverability comes from data cleansing processes, including National Change of Address and CASS Certification, which is performed every month.

Geographic Coverage

Exact Data covers the entire USA. Hence, you can search the entire country or select regions by ZIP, City, County, or State, a radius around a ZIP, or simply select from a map.

Salesgenie

Salesgenie

Salesgenie is currently a part of Data Axle concern and provides businesses with a database of more than 16.5 million business and 275 million consumer contacts. The advantage of Salesgenie is in its integration with CRM tools which makes daily workflow easier when tracking your marketing efforts. Lastly, what recommends Salesgenie as one of the top telemarketing list brokers is recognition by Gartner Peer Insights for its data solutions. 

  • Easy to use
  • Great customer support
  • Integration with CRM tools
  • Large database
  • Smart system based on the previous search
  • Multichannel marketing

Data Accuracy

Salesgenie claims data accuracy of 92% due to the fact that they are performing updates every 90 days. According to the website they claim the same phone data checkup as any company beneath the Data Axle wing.

Geographic Coverage

Salesgenie covers data in the US and Canadian territories. However, there are plenty of ways for you to find a specific targeted group through their platform. 

Dun & Bradstreet

Dun & Bradstreet

Dun & Bradstreet provides lead generation with easy to understand data and a way to sell products and services in a personal environment. Their telemarketing lists are combined email lists and direct mailing lists to provide businesses with B2B and B2C records. 

  • Automated checks
  • Proprietary validation
  • Regular updates
  • Global database

Data Accuracy

Dun & Bradstreet has an extensive validation process making sure that the information you receive is actionable and up-to-date. 

Geographic Coverage

Their geographical coverage is global and comes from 30,000 sources. This makes them ideal for businesses looking to expand their reach on an international level. 

ListGIANT

ListGIANT

ListGIANT offers highly accurate and focused telemarketing lists targeting businesses that are interested in enhancing marketing efforts and gaining better results. Their telemarketing lists contain profiles of 280 million consumers and 28 million businesses. Each list is segmented to provide focused insight into businesses' specific needs.

  • The best  recommendation is INC 500/5000 Company certification
  • Large database
  • A high percentage of accuracy
  • Data enrichment services
  • Hygiene services

Data Accuracy

ListGIANT focuses on data accuracy which is clearly evident in their advertising to clients. They are claiming 95% accuracy on their telemarketing lists. It is plainly described as a process of regular validation and updates. 

Geographic Coverage

As per geographical coverage, the broker provides data that encompasses different regions in the US.

US Data Corporation

US Data Corporation

US Data Corporation offers an entire suite of telemarketing services, including phone lists. The filters contain more than 400 demographic, psychographic, and transactional elements. Their focus on precision and relevance helps businesses achieve higher engagement rates. 

  • Detailed demographics such as marital status, ethnicity, religion, occupation, and political party. 
  • Household details such as size, age, children, and veterans.
  • Life stage details such as empty nesters, newlyweds, retired, and grandparents.
  • Financial details income, home ownership, credit rating.
  • Lifestyle details such as hobbies, purchase behavior, and travel.

Data Accuracy

US Data Corporation claims data accuracy and connectivity on their telemarketing lists of 85%. However, they perform regular updates and hygiene processes. 

Geographic Coverage

US Data Corporation provides access to the US market for both consumer and business data.

CallFire

CallFire

CallFire approach to telemarketing lists revolves around efficient and scalable solutions they offer when reaching out to targeted audiences. They mainly focus on the automation of voice and messaging services. Hence, you can expect a range of tools such as auto-dialers, call tracking, and track advertising performance, which can help improve customer engagement.

  • Recognized by American Business Awards
  • Technology Fast 500 Award
  • Cloud Awards Finalist

Data Accuracy

CallFire claims regular updates and analytics, which help them maintain the accuracy of their services. They ensure that the information and tools they provide are reliable for any marketing campaign. 

Geographic Coverage

Geographic coverage is not limited solely to the local market. On the contrary, CallFire offers access to global markets, helping businesses achieve a strong presence across regions.

Lusha

Lusha

Lusha is a great platform for lead generation specialists as it offers access to a database of nearly 100 million businesses locally and 21 million GDPR-compliant European contacts. The platform seamlessly integrates in existing workflow tools allowing you to build efficient targeted lists and maximize your telemarketing efforts.

  • Real-time updates
  • Advanced search filters
  • CRM integration
  • Data enrichment
  • Compliance
  • Security

Data Accuracy

Lusha is evidently committed to their data accuracy by utilizing algorithms and machine learning to constantly update and validate contact details.

Geographic Coverage

Lusha's geographic coverage is global and perhaps the most extensive. It covers more than 40 languages and supports the lead generation efforts across European countries with GDPR compliance. 

ZoomInfo

ZoomInfo

ZoomInfo uses data collection with verification technologies to provide B2B data. It's a renowned solution and telemarketing list provider. The platform is known for delivering accurate, updated information on more than 200 million professional profiles globally and more than 45 million phone numbers. 

  • Proprietary algorithms
  • Up-to-date information
  • Large database
  • Advanced search
  • CRM integrations
  • Trusted by major companies (Adobe, Smartsheet)

Data Accuracy

Zoom Info has sophisticated algorithms and a dedicated team that validates and updates contact records.

Geographic Coverage

ZoomInfo covers the entire North American region and a global market. This type of coverage makes it indispensable for businesses that target prospects in different parts of the world. 

How List Brokers Work

List brokers usually have their proprietary database, and most of them create ready-made specialized lists based on the general needs of the client. For example, B2B email list providers can generate a list of 1000 contacts in a specific industry or job role. Others focus on the geographic area of the business, and so on. 

That said, when it comes to sources, the majority of renowned list brokers utilize algorithms to search and find contacts across credible and reliable sites such as company websites, professional networking sites such as LinkedIn, industry conferences and seminars, corporate filings, trade associations, subscription services, and opt-in email campaigns. These lists are regularly updated. For example, Book Your Data uses algorithms and verification tools in combination with human teams to update, clean, and maintain lists thrice a month.

These lists are easily downloadable or integrated into your current cold email software or any other tools you use to streamline your workflow. Finally, every list broker will give you an opportunity to customize your lists, whether it's an email, mailing, or telemarketing list. What that means is they offer filters you can use to search for your specific audience.

  • Industry
  • Location
  • Company name, size, and revenue
  • Experience level
  • Full name of individual
  • Email address
  • Job title
  • Phone number

Key Takeaways

List brokers are essential for lead generation as they provide organizations with accurate and highly targeted data. Here's what we can make out of their role in lead generation:

  • Provide targeted leads database, ensuring the businesses reach the correct audience
  • Accuracy in every record is essential if you want to run an efficient campaign.
  • Compliance with major data protection laws reduces legal risks for your business.
  • Efficiency your business gets without wasting time in identifying potential leads.
  • Higher ROI accurate and targeted lists increase your chance of having a higher revenue.
  • Customization, which is easily accessible through a list broker platform, gives you the opportunity to choose the contacts you need.

Frequently Asked Questions

Is It Legal to Buy Lists from a List Broker?

It is legal to buy lists from a broker. But, it's very important to choose a reputable broker that guarantees the accuracy and data compliance of their lists.

Can List Brokers Provide High-Quality Leads?

The majority of renowned list brokers provide access to accurate, updated, data-law-compliant, and verified leads. The factors that can indicate high-quality leads in their lists are lead details, data source transparency, flexible pricing plans, and access to the platform.

Are B2B List Brokers Worth the Investment?

B2B list brokers are worth the investment if you know your audience. They can provide you with accurate and compliant data within seconds, thus saving you time and resources and improving your campaign.

Can Telemarketing List Brokers Help My Business?

Telemarketing list brokers can provide your business with punctual and clean data you can use to reach your prospects across different channels.

What Services Do Mailing List Brokers Offer?

List brokers provide you with access to your targeted audience which contains contact details that are verified and deliverable, reducing your effort, time, and resources. In addition, all contacts are easily transferred to tools of your choice so you can track your efforts.

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